According to Advertising Age, Radio’s ROI delivers more than $6 for every $1 spent. Our Charlotte radio stations back up that study by helping your business build awareness, increase connection and drive sales with our local, loyal audiences.
Charlotte Radio Advertising Opportunities
iHeartRadio Charlotte and iHeart Analytics tracks your radio just like digital media, providing primary response data and a level of accountability never before seen in broadcast advertising.
Benefits to you:
- It’s exclusive and free to iHeartRadio Charlotte advertisers. The platform tracks the intersection between the precise air time of ad spots and spikes in website traffic over an 8-minute window as reported by Google Analytics.
- It requires no extra work from you. Spot times are imported directly from iHeartRadio Charlotte and web data is delivered via a read-only connection to the advertiser’s Google Analytics.
- We analyze what messages work best. This unique approach to radio advertising analysis can show you which creative messages work best, and when, allowing you to optimize your marketing campaign to drive response and revenue.